2020 Winners
Best of Show – Brand
Best of Show – Agency
EY Mtel
01. Best Customer Journey
Hong Kong Innovation Foundation, Olympian City
Think Like Leonardo da Vinci 500th Anniversary Exhibition
Agencies: Hong Kong Creates, Celebite
DBS Bank (Hong Kong)
Amazing Branch Network Experience
Sino Malls
S+ REWARDS
S+ REWARDS
S+ REWARDS by Sino Malls – Turn Shopping into Playtime
Aegncy: REPRISE
02. Best Data Activation
HK Express
HK Express Digital Channels
Hang Lung Properties
Hang Lung e-Privilege
Agency: INITSOC
Midland Realty
Midland Confidence Index (MCI)
Agencies: Midland Realty Digital Design Team & Digital Development Team, POPBO Net
03. Best Design App
Midland Realty
Midland Digital Revamp
Agencies: Midland Realty Digital Design Team & Digital Development Team, POPBO Net
MSIG Insurance (Hong Kong)
MSIG Mobile App
Agency: ESDlife
Sino Malls
S+ REWARDS
S+ REWARDS
S+ REWARDS by Sino Malls – Turn Shopping into Playtime
Agency: REPRISE
04. Best Design Website
Phoenix Property Investors
Tower 535
Tower 535
Tower 535 Website Launch
Agency: View-In Creative
Midland Realty
Midland Digital Revamp
Agencies: Midland Realty Digital Design Team & Digital Development Team, Mad Mad Group
Halo Creative & Design
Timothy Oulton
Timothy Oulton
Digital Experience in Timothy Oulton
Agency: CLEARgo
05. Best Digital Content Marketing Programme
H&H Group
Swisse
Swisse
Swisse Golden Collagen Campaign
Agency: Rebel Angelo
Genting Cruise Lines
Dream Cruises
Dream Cruises
Cruise With Your Dream
Agency: Hungry Digital
Hong Kong Innovation Foundation, Olympian City
Think Like Leonardo da Vinci 500th Anniversary Exhibition
Agencies: Hong Kong Creates, Celebite
06. Best Digital CRM Campaign
Sino Malls
S+ REWARDS
S+ REWARDS
S+ REWARDS by Sino Malls – Turn Shopping into Playtime
Agency: REPRISE
Hang Lung Properties
Hang Lung e-Privilege
Agency: INITSOC
A.S. Watson Group
MoneyBack
MoneyBack
MoneyBack App
Agency: EY Mtel
A.S. Watson Group
Watsons
Watsons
Watsonshealth App
Agency: EY Mtel
07. Best Digital Performance Campaign
DBS Bank (Hong Kong)
DBS Omni Event 2019
Agency: KREW
Midland Realty
Digital First Transformation
Agency: Midland Realty Marketing Team
Dairy Farm Group
Mannings
Mannings
Mannings 30 Days of Beauty Surprises for Christmas
Agency: DDB Group Hong Kong
Shiseido Hong Kong
Shiseido
Shiseido
Shiseido Make Up Complexion Campaign
Agencies: Dentsu Aegis Network Hong Kong, iProspect Hong Kong
10. Best UI/UX
Hong Kong Innovation Foundation, Olympian City
Think Like Leonardo da Vinci 500th Anniversary Exhibition
Agencies: Hong Kong Creates, Celebite
Midland Realty
Midland Digital Revamp
Agency: Midland Realty Digital Design Team
tmtplaza
tmtplaza x LEGO
tmtplaza x LEGO
tmtplaza x LEGO Big Box Factory
Agency: MakeItLoud Marketing
11. Best Video Campaign
foodpanda Hong Kong
The AHHH
Agencies: Carat Media Services Hong Kong, French Rotational Production
Tamjai Yunnan Mixian
iChips 3S Launch Conference
Agency: TWO AM Digital
AXA China Region Insurance Company
AXA Hong Kong & Macau
AXA Hong Kong & Macau
Live with Confidence
Agencies: Leo Burnett, Publicis Conseil, Havas Media Hong Kong
12. Most Innovative Branded Content
foodpanda Hong Kong
The AHHH
Agencies: Carat Media Services Hong Kong, French Rotational Production
Vans APAC
Vans
Vans
Vans Musicians Wanted 2019
Agency: Zlashy
H&H Group
Swisse
Swisse
Swisse Golden Collagen Campaign
Agency: Rebel Angelo
13. Most Innovative Technology
Hong Kong Innovation Foundation, Olympian City
Think Like Leonardo da Vinci 500th Anniversary Exhibition
Agencies: Hong Kong Creates, Celebite
A.S. Watson Group
MoneyBack
MoneyBack
MoneyBack App
Agency: EY Mtel
Hongkong Land
LANDMARK
LANDMARK
LANDMARK Christmas 2019
Agency: Cymballe
tmtplaza
tmtplaza x Hello Kitty x Müllerchen
tmtplaza x Hello Kitty x Müllerchen
tmtplaza – Hello Kitty x Müllerchen Christmas Encounter in Apple Forest
Agency: AHE Creation
14. Most Innovative Use of Data
Swire Properties
Citygate Outlets
Citygate Outlets
Citygate Outlets Relaunch Campaign
Agency: Cymballe
DBS Bank (Hong Kong)
DBS Omni Event 2019
Agency: KREW
Sony Corporation of Hong Kong
SONY BRAVIA X9500G Launch Campaign
Agencies: Carat Media Services Hong Kong, TRS
15. Best AI Solution
Li Ka Shing Foundation
HK$1 Billion Crunch Time Instant Relief Fund Programme
Agency: ESDlife
AXA China Region Insurance Company
AXA Hong Kong & Macau
AXA Hong Kong & Macau
Using AI to Improve Customer Experience on Claims Processing Efficiency with Fraud Detection
Swire Properties
Citygate Outlets
Citygate Outlets
Citygate Outlets Relaunch Campaign
Agency: Cymballe
16. Best Conversion Optimisation Strategies
DBS Bank (Hong Kong)
DBS Omni Event 2019
Agency: KREW
Sun Life Hong Kong
Sun Life Hong Kong (SLHK)
Sun Life Hong Kong (SLHK)
Diabetes Awareness Campaign 2019
Agency: PRIZM Group
Hang Lung Properties
Hang Lung e-Privilege
Agency: INITSOC
17. Best Creative Use of AR/VR
H&H Group
Swisse
Swisse
Swisse Golden Collagen Campaign
Agency: Rebel Angelo
tmtplaza
tmtplaza x LEGO
tmtplaza x LEGO
tmtplaza x LEGO Big Box Factory
Agency: MakeItLoud Marketing
Hong Kong Innovation Foundation, Olympian City
Think Like Leonardo da Vinci 500th Anniversary Exhibition
Agencies: Hong Kong Creates, Celebite
Verizon Media
Yahoo Hong Kong
Yahoo Hong Kong
Launch of virtual character Yahwoo
Agency: Above the Line
18. Best Creative Use of Influencer
foodpanda Hong Kong
The AHHH
Agencies: Carat Media Services Hong Kong, French Rotational Production
Tamjai Yunnan Mixian
iChips 3S Launch Conference
Agency: TWO AM Digital
Midland Realty
KOL Videos Campaign
Agecny: Midland Realty Marketing Team
19. Best Customer Engagement Digital Strategies
Starbucks Hong Kong
Gift in the air
Agency: EY Mtel
Hong Kong Innovation Foundation, Olympian City
Think Like Leonardo da Vinci 500th Anniversary Exhibition
Agencies: Hong Kong Creates, Celebite
tmtplaza
tmtplaza x LEGO
tmtplaza x LEGO
tmtplaza x LEGO Big Box Factory
Agency: MakeItLoud Marketing
20. Best Digital Advertising Strategies
AXA Hong Kong & Macau
"Life is like a Drama" Campaign
Agency: Havas Media Hong Kong
H&H Group
Swisse
Swisse
Swisse Golden Collagen Campaign
Agency: Rebel Angelo
Vans APAC
Vans
Vans
Vans Musicians Wanted 2019
Agency: Zlashy
22. Best Gaming Integration Strategies
DBS Bank (Hong Kong)
DBS Omni Event 2019
Agency: KREW
Hongkong Land
LANDMARK
LANDMARK
LANDMARK Christmas 2019
Agency: Cymballe
Hong Kong Innovation Foundation, Olympian City
Think Like Leonardo da Vinci 500th Anniversary Exhibition
Agencies: Hong Kong Creates, Celebite
23. Best Interactive Media Strategies
Vans APAC
Vans
Vans
Vans Musicians Wanted 2019
Agency: Zlashy
DBS Bank (Hong Kong)
DBS Omni Event 2019
Agency: KREW
Hongkong Land
LANDMARK
LANDMARK
LANDMARK Christmas 2019
Agency: Cymballe
24. Best Mobile Integration Strategies
A.S. Watson Group
MoneyBack
MoneyBack
MoneyBack App
Agency: EY Mtel
Hongkong Land
LANDMARK
LANDMARK
LANDMARK Christmas 2019
Agency: Cymballe
Sun Hung Kai Real Estate Agency
apm
apm
apm x WeChat Pay HK's Digitalization: An Unmanned Shopping Odyssey
25. Best O2O Strategies
Starbucks Hong Kong
Gift in the air
Agency: EY Mtel
Sino Malls
S+ REWARDS
S+ REWARDS
S+ REWARDS by Sino Malls – Turn Shopping into Playtime
Agency: REPRISE
A.S. Watson Group
Watsons
Watsons
Watsonshealth App
Agency: EY Mtel
27. Best Sales Lead Generation Solution
Dairy Farm Group
Mannings
Mannings
Mannings 30 Days of Beauty Surprises for Christmas
Agency: DDB Group Hong Kong
H&H Group
Swisse
Swisse
Swisse Golden Collagen Campaign
Agency: Rebel Angelo
Sun Life Hong Kong
Sun Life Hong Kong (SLHK)
Sun Life Hong Kong (SLHK)
Diabetes Awareness Campaign 2019
Agency: PRIZM Group
28. Best Social Media Strategies
Genting Cruise Lines
Dream Cruises
Dream Cruises
Behind The Dream
Agency: Hungry Digital
Genting Cruise Lines
Dream Cruises
Dream Cruises
Cruise With Your Dream
Agency: Hungry Digital
H&H Group
Swisse
Swisse
Swisse Golden Collagen Campaign
Agency: Rebel Angelo
29. Best Technology Solution
Hang Lung Properties
Hang Lung e-Privilege
Agency: INITSOC
Swire Properties
Citygate Outlets
Citygate Outlets
Citygate Outlets Relaunch Campaign
Agency: Cymballe
The Hong Kong Jockey Club
HKJC TV App
HKJC TV App
